Redefining the agency archetype.

Redefining
the agency
archetype.

Who we are.

We're an agile digital marketing agency based in Johannesburg; a melting pot of marketing and advertising in South Africa.

What started as a side hustle is now a young enterprise. And the hustler energy with which Anomaly was founded pumps through the veins of our work culture today. Insistent on excellence, we're an owner-run agency boasting a lean core team of highly skilled individuals with a talented network of vetted freelancers on call. Every day we prove that less is more by keeping up with major players despite our size.

The Team.

The Team.

Paul de Chalain

Director and Founder

Anomaly’s Director, Founder and Head of Strategy with over 10 years of experience in digital. Paul loves cycling and believes that life is too short to drink Ricoffy.

Niko Kougioumtzis

Digital Account Director

An ideas man at heart, Niko is a Manchester United fan, house music lover and counterculture enthusiast who’s been doing digital since 2015. To quote Gerry Human, he thinks fun is infectious. Bankable even.

Ruth de Cerff

Digital Copywriter

For the past four years Ruth has worked as a copywriter in marketing, PR and editorial spaces. She is passionate about all things fashion, fiction and food and believes everyone should take their pleasures seriously.

Tshepo Thantsha

Digital Designer

Tshepo is an award-winning digital designer with 6 years of experience in the advertising industry. When he’s not taking care of all digital assets at Anomaly, he’s working on building his own apparel brand and believing nothing lasts forever- not the good or the bad

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