work
Payflex Black Friday
Project Scope
Web design and development, email marketing and social media
About The Project
As the leading Buy Now Pay Later provider in South Africa, Black Friday is a massive day
for our client, Payflex. We worked with them to curate a campaign that featured over 100 Black Friday deals from their merchants’. We designed a landing page that highlighted over 100 Black Friday deals that drove traffic to their merchants’ online stores.
The objective? Make it super simple for their shoppers’ to find and shop deals based on
their interests and increase sales volumes for Payflex.
Campaign Results
New Payflex Customer Registrations: 3,413
Clicks to Merchant Sites: 14,479
Landing Page Traffic: 19,904 Users